For two years in a row we developed #aperitivosthyssen creative campaign and visual identity for Thyssen-Bornemisza National Museum, a serie of summer concerts held on the museum’s terraces. This year’s edition curatorial concept is ‘Rarezas’ / ‘Rarities’ and explores works from the Thyssen-Bornemisza National Museum collection that are outstanding for their unique, atypical and extraordinary character.

Rather than focusing on expressing what a rarity is, we wanted to convey the feeling of strangeness we have when something is strange to us through a psychedelic-ish, dynamic and unorthodox visual system.