What we did
Brand concept
Brand identity
Space design
Client
Chic&Basic Hotels
Agency
The Mood Project
Year
2020
Brand concept
Brand identity
Space design
Client
Chic&Basic Hotels
Agency
The Mood Project
Year
2020
Visual and creative narrative for 'dot', the new chic&basic hotel in the heart of Madrid. A place where culture, hospitality and immersive installations meet.
We focused on translating the brand strategy into a bold and iconic visual identity with the aim of standing out in an ecosystem saturated with visual information such as the center of Madrid.
A dot is a wake-up call, a point to stop and start a new experience.
Start your dot.
We focused on translating the brand strategy into a bold and iconic visual identity with the aim of standing out in an ecosystem saturated with visual information such as the center of Madrid.
A dot is a wake-up call, a point to stop and start a new experience.
Start your dot.
Client: Chic&Basic Hotels
Brand Identity, Visual Concept & Design: Rebeka Arce
Agency: The Mood Project